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Improving Your Art Show Booth Slide |
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more booth
articles |
| I’ve worked with dozens of artists helping them improve
their product photography and their booth slide. Every artist (well
almost every artist) knows how important a professional looking booth
slide needs to be. Though a show may never tell you how it’s going to be
used, at the very least it will be used to break a tie if two or more
artists have the same jury score. And in the case of work where the size
isn't clear, it will be used to give the jurors a sense of scale. |
| To improve their booth slide, I have
artists set up their booth in their house or backyard (not at a show) and
e-mail me their images while the booth is still set up. Then I
make suggestions on the placement of the items in the booth, camera
position or how the exposure can be improved enough for me to do the final
post processing and make it look like a professional display photo. The
result gives them a better chance
of getting into shows. |
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A significant improvement
over the original booth slide (below) sent to me by the artist when I
prepared the images for jurying |
| To take the above image, I
suggested setting up the booth outside the house at a time of day
where direct sunlight wouldn't hit the canopy. I also suggested placement
of the tables and camera angle. The image was captured by the artist using
a point and shoot camera set up on a tripod. The initial images were too
light with no detail in the canopy because the artist pointed the camera
too far down so that the metering was based on averaging the black table
cloths. The camera was set for auto exposure because the artist didn't
understand manual settings and bracketing so I suggested
including two thirds more of the white canopy in the top half of the
image which brought back detail in the canopy. Then I cropped for the resulting composition.
After I uploaded the new booth image to ZAPP, I received an e-mail from
the artist telling me that as the booth shot was being taken in front of
the house, someone stopped by and purchased a $118 necklace. |
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Digital Jury Resources |
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Hire me
to Prepare your Digital Jury Images |
