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Promoting your Small Business Web
Site |
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"If you build it, they will come" (not unless they know it's there) |
| A web site is nothing more then a sales
tool, like running an ad in the newspaper. It's a venue to market your work.
Both are as successful as the thought and planning that goes into them. |
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3-1/3x8-1/2 inches
My dentist puts one of these flyers in every envelope that leaves his
office |
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Capture the NAMES and E-MAIL ADDRESSES of everyone that's interested in your business
or might purchase from you in the future |
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Download our e-mail capture
form |
 | We have created an e-mail
capture form, which can hang on the wall in your store, or
just leave it lying on the counter near the register. But remember, you want the
names and e-mail addresses of everybody that's interested in
your shop, not just the people who purchase. |
 | We use a program called WorldMerge
(PC only) which allows you to quickly and easily generate large
numbers of personalized e-mail messages using your
"internet-ready" database of recipients and a
"template" e-mail message. It also enables you to
address each recipient by their first name so they don't realize
the message is coming from an automated program. As with any
e-mail message you send, it could include hyperlinks to specific
pages on your web site. |
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